There is no such thing as 110%

If you have an extra 10% to give then you are not giving all you have.

Engineers build an over speed factor into most devices that allow for BRIEF periods of extra effort. However, they are never designed to sustain the continued work.

The same applies to selling.

If you keep any reserves then you have shorted your client and your employer. It is incumbent on you to do all you can, every time.

When I was coaching teenage athletes the rules were sacrosanct... physical mistakes were acceptable but mental ones were never.

Physically you have to give 100% on the field for each play or you get benched, rarely do physical errors end in penalty.

Mentally you should be in every play to ensure success but it is possible to slide by without giving your all. The problem with mental errors is that they almost always result in penalties which hurt the team

Wayne Gretzky famously said, "I miss 100% of the shots I never take." He has more assists than the second place player has total points. His goal production alone is higher than 95% of NHL player's total points.

He gave 100%, 100% of the time and it paid off... 7 CONSECUTIVE Art Ross Trophy's, fastest to 50 goals, youngest to 50 goals, most points in a single season, most goals in a single season, most assists in a single season... in fact he holds outright or shares more than 50 professional hockey records.

We all need to remember his achievements every time we are in front of a client. 100% is all we can and should give.

Anything less and we cheat ourselves. If we have 110% we cheat our clients/employers.

Thanks.